The furniture association Einrichtungspartnering e.V. from Bielefeld has more than 200 members. For more than 50 years, the association has worked closely with its partners, becoming one of the most important furniture associations in Germany.
The agency von Neuem instructed us to plan and conduct social media seminars for members of the furniture association. The basic seminars included setting up and running a Facebook fan page. Thematically, the workshops included general Facebook functions, legal aspects, community management, competitions, apps and ads with successful examples from practice. After the successful basic seminars, advanced training seminars, which deepened the knowledge of the first series of workshops, were realized.